Portfolio
:format(webp)/99designs-work-samples/work-sample-designs/673370/c4d3d885-7afb-4823-91f5-c645b87baa6d "Branding for a copywriter who believes serious work doesn’t need serious pants.
@danae_karachaliou
For Writing Pajamas, I created a brand identity that feels like a deep exhale - custom illustrations, textured backgrounds that nod to pajama fabrics and paper, and playful CTAs that sound like they were written mid-dream (in the best way).
And yes, the logo? A custom wordmark - because when everything else brings the fun, the logo holds it down with quiet confidence.
Every design choice was about balance: tone of voice meets visual language. Strategy wrapped in softness. A brand built to feel as good as a fresh pair of PJs and a blinking cursor.
Because your logo isn’t your brand.
Your brand is the whole damn vibe.")
:format(webp)/99designs-work-samples/work-sample-designs/673370/c578b654-e7e2-4eaf-9340-d9eb43b6eaa6 "Today, I’m showcasing a concept for a speech therapist. Notice something missing? No mouths. No speech bubbles. Why? Because we dug deeper.
Celina, a speech therapist, works with people who’ve experienced traumatic brain injuries and strokes—heavy stuff that impacts not just communication, but entire lives. Families feel isolated, confused, and overwhelmed.
This brand isn’t just about speaking; it’s about rebuilding communication and re-entering society with dignity and hope.")
:format(webp)/99designs-work-samples/work-sample-designs/673370/4e28382c-aec4-4d3e-b191-38daf029cda9 "Let's face it (pun intended), that whole \"minimalist everything\" aesthetic is getting a little beige, wouldn't you say?
This packaging is all about grabbing attention with a burst of colour and illustrations that wouldn't look out of place in a Wes Anderson film.
Think whimsical, playful, and way more interesting than staring at another boring sans-serif font.")
:format(webp)/99designs-work-samples/work-sample-designs/673370/89c99efb-d3ea-49db-96ce-a54c1cff706c "Minimal heart flower logo.")
:format(webp)/99designs-work-samples/work-sample-designs/673370/5de22909-644d-4247-9729-98db02bc7333 "This branding project isn't just design - it's a declaration.
While everyone else is playing safe in the shallow end of the pool with their pastel palettes and flower motifs ( because girls like pink, right?) , I wanted my client to dive into the deep end with design that says \"your health is worth taking seriously.\"
@medusa_pelvic is not here to blend in with every other women's health brand. She's here to stand out, stand firm, and look damn good doing it.")
:format(webp)/99designs-work-samples/work-sample-designs/673370/1e8b5445-2494-4d1a-bf91-19aa3778746e "The Village Motherhood Company wasn't born in a meeting, but in the heart of Albuquerque. Kalie, a seasoned sleep training consultant and mum of two young kids, noticed the limited resources for mothers in the area.
Feeling the isolation of navigating motherhood, Kalie yearned for a supportive \"village\" where mothers could connect, share experiences, and access expert guidance. This desire for a nurturing community became the spark for The Village Motherhood Company.
scope of work
Brand Strategy, tone, voice, messaging, slogans
Logo variations with brand guidelines
Brand collateral: print work, billboards, t shirt design
merch, social media design templates, brand patterns")
:format(webp)/99designs-work-samples/work-sample-designs/673370/0b54403d-f5bf-4c41-8569-b8e8bd74439c "Parts works therapy in a nutshell helps us understand our inner selves by recognising the different parts of our personality.
Bold, but friendly, full of texture and personality.
I'll talk about this some more this week but here's just a snippet.")
:format(webp)/99designs-work-samples/work-sample-designs/673370/7ce7f8b9-8140-4f86-bb43-f0af54f5fe89 "Asmbly Makerspace, a vibrant creative hub nestled in the heart of Texas, embarked on an exciting journey of brand rejuvenation. Our primary aim was to transform Asmbly into a haven of inclusivity, transcending gender boundaries to establish a welcoming environment for both men and women. At the core of the brand messaging is the symbolic representation of unity and collaboration, embodied by the distinctive logo – squares or building blocks seamlessly coming together to form a cohesive whole. These elements symbolize the team of makers, working collaboratively to construct a robust and harmonious community. Much like the word \"assemble\" suggests, community members gather together in one space, driven by a shared purpose and a passion for creation.")
:format(webp)/99designs-work-samples/work-sample-designs/673370/856f7826-86df-42ef-a67b-5da563786738 "Crafting a kinder equestrian world.
What makes raw state truly remarkable is that it's not steered by the stereotypical tale of American tradition. Instead, it's a brand characterised by kindness, gentleness, and honesty. In essence, raw state is breaking free from the expected norms, offering a fresh perspective for those seeking something beyond the confines of the \"western\" box.
Our ingenious solution involved crafting a welcoming colour palette inspired by the breathtaking landscapes of Western Australia's outback. Picture rich reds reminiscent of its earthy tones, serene pale blues mirroring the expansive sky, and a warm yellow capturing the essence of the intense sun.")
:format(webp)/99designs-work-samples/work-sample-designs/673370/987285d1-dc8a-43dd-a2d0-89b408f542ed "Kotarka, a Dalmatian fresh produce company, wanted to rebrand themselves and expand as one of the top providers of fresh produce for a national supermarket chain. The goal was to create an innovative brand identity system that spoke to their heritage while aligning with their modern technology and values.")
:format(webp)/99designs-work-samples/work-sample-designs/673370/bf39d0e9-feea-4cdb-8427-74c31c8dd083 "Rebrand of cosmetic labels for an all natural, cruelty free company, focused on phytotherapy.
Usually similar brands have a hand drawn effect to their labels, in order to stand out geometric, minimal herbs and flowers were created paired with a calming sage background to modernize the overall appearance. Taking care of your health should be easy, the packaging follows this concept with an uncluttered, simple design.")
:format(webp)/99designs-work-samples/work-sample-designs/673370/8b84a163-9c99-4a53-8c8b-18dc12a3b622 "People buy with their eyes first.
As a designer it's my job to grab the viewer's attention with a design created strategically for a targeted audience.
So it's always an honour when I get to be involved in creating packaging for small business owners.
Usually they've been working on an idea for months, years even and it's an absolute joy to see their products come to life.
My client gave me complete creative control to create something minimal and timeless.
By adding a textured paper with debossing and gold foil printed by @cerovskiprintboutique the design is instantly elevated.")
Über uns
I transform brands from "who are you?" to "I would die pay good money for that.”
Brand designer.
Reluctant hiker.
Professional cat psychic (I wish).
I believe your entire brand should feel like you.
Bold.
Human.
Outrageously Unique.
Because that’s what makes your brand completely unforgettable.
LET’S WORK TOGETHER
Except it’s not really together, because the point of this is that I do the work and you do literally anything else.
Land:
Kroatien.
Mitglied seit:
25. September 2011
Bewertungen
"Incredible collaboration, incredible design!!! Definitely again!"
Unbekannter Kunde
vor 6 Monate bewertet
"Thank you for your kind words!"
Studio Stoked
vor 6 Monate reagiert
"Words cannot describe Marta's talent!! You want this lady on your team."
jennifer.cm.paD
vor 7 Monate bewertet
"No Jenn, designers want you as clients!"
Studio Stoked
vor 7 Monate reagiert
"Absolutely thrilled to share our experience working with Marta, our incredibly talented graphic designer! From the very beginning to the final product, her execution was nothing short of seamless. She took the time to truly understand our vision and bro..."
jennifer.cm.paD
vor 8 Monate bewertet
"You guys are the best - it means the world to me knowing you feel proud about your brand baby!"
Studio Stoked
vor 8 Monate reagiert
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"Marta is the real deal! An incredibly smart, creative, engaging and collaborative Designer that takes what we’re envisioning and brings it to life - greatly exceeding our expectations. We really enjoyed our experience with Marta from start to finish and..."
jennifer.cm.paD
vor 9 Monate bewertet
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"I cannot be happier with our work together so far. It has been fun, collaborative, considerate and curious. Stoked (pun intended) to see where this all goes."
mariaNr
vor etwa 2 Jahre bewertet
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