We package and market complete outdoor movie equipment with inflatable movie screens. We package the electronics and pre wire it so that it is extremely easy to set up and operate. Up until know we have focused on the commercial market but we now have the products and pricing to launch into the consumer market. We are keen to market beyond Australia. With this in mind we need to make our site much more interesting and get the visitors to stay longer.
The site will be used for direct sales so a shopping cart will be included.
We also have an events division called Melbourne Open Air Cinema which needs promotion on this site with a link to the events site.
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People who view outdoor movies are definetly in the younger age group up to about 40 years old.
We want to improve the overall look and feel of the site and improve the product area. We will have three categories of inflatable outdoor screens, House & Garden (Consumer), ParkView (Most common commercial screen) and Touring (big screens for big events). Each of these categories of screens will also have available a complete package for everything to show movies right out of the box. For the complete package of each size of screen we want a brief description on the product page and then click on the product page to reveal a sub page which lists the complete contents of the package. The House & Garden screen and package product will be available towards the end of November.
We want a simple to use blog set up where we can easily add text and images. We need a “disposal” area where we can place specials, demo and second hand products for sale. This needs to be able to be turned on and off so if we have nothing to offer this section is not visible.
We want to be able to edit and add/delete content and generally have the same headings as we have now. A site that we think is very good with the same type of product is http://www.openaircinema.us . However we want ours to be better and certainly not a copy. On our home page a brochure is available for download. We think it would be a good idea to keep a similar look and feel.