We’re in the Mortgage Business.
Our strategy is to deliver excellent customer service BEFORE, DURING, and AFTER the transaction.
We do this by teaching our clients about all of their options so they can make an informed decision rather than getting sold on a product.
Our goal is to use the website to develop high-trust relationships with our clients even BEFORE we meet with them or talk to them.
The action we want the visitor to take is to sign up for the free Mortgage Discover Program (which will be a form similar to this ugly little thing (ok, so its not so little) http://www.myziplending.com/apply/apply.php
A secondary objective would be to have the visitor opt-in for a free report, and get on to an auto-responder sequence.
Note to Designers:
Please, don't just write "Hi" when you upload an entry. Write something meaningful and engaging, so as to spark my imagination and to peak my curiosity.
In order to be considered as a winner, you will be required to submit at least three entries, preferably in this order:
1. Homepage, 2. Subpage, 3. Logo
Example images that can be used in the header banner/graphic:
Home | Buy a Home | Refinance | Our Loan Process | FAQ
Top of Header:
About Us | Contact Us
Home | Buy a Home | Refinance | Our Loan Process | FAQ | About Us | Contact Us | Resources
The 'Buy a Home' page can have a sidebar with the Buying a Home topics (themes) – these will link to various landing pages.
The same goes for the Refinance page – the sidebar will have links to the refinance theme landing pages.
I would like to see a new logo. PLEASE! :-) Use the words "MyZip Mortgage"
FEEDBACK: As a contest holder, my goal is to have a 100% feedback ratio on this contest, and to give every entry a star rating. I have successfully don't this for 2 out of 2 other contests I've held.
DESIGNERS: I will most likely require multiple revisions, and I will need you to submit a complete set early in the contest so I can give you feedback that will help you succeed in this contest, improve your communication skills, refine your design skills, and hopefully help you to win the grand prize!