Benjamin Eye Institute
We are a premium comprehensive ophthalmology practice with emphasis on LASIK and Premium Cataract Services in Beverly HIlls/ Los Angeles. We are focused on customer satisfaction and delivering the best possible eye care in a high tech modern environment.
The main services that we are trying to promote are
1) Laser Vision Correction (LASIK and PRK)
2) Premium Cataract Surgery (with use of multifocal and accommodating lenses such as Tecnis Multifocal or ReSTOR or Crystalens)
3) VISIAN ICL implantable contact lens for treatment of myopia
4) Cosmetic Services
a. Botox and Juvederm
5) Comprehensive Ophthalmology such as.
b. dry eyes,
c. macular degeneration,
d. diabetic eye disease, etc.
Why Benjamin Eye Institute
State of the art unique modern, facilities
Doctor’s training and experience most prestigious institutions (Cornell, Duke, UCLA)
Our very own state of the Art Laser Suite, that is climate controlled with the most advanced, latest generation laser equipment
Diagnostic equipment (no expense spared, the best available in the world)
Electronic Medical Records (EMR) that allow for best
Friendly experienced, empathetic staff
General public, specifically patients interested in learning more about vision correction options. Age groups from 20's to 60's that are trying to choose where to go for eye care. Also doctors who refer patients for eye care services.
In general BEI has 2 kinds of clients
2. referring doctors
The Goal of the website is to be
a. provide resources for patients
b. provide resources for referring doctors
a. patients who visit the site should be impressed enough to want to become patients
b. patients who already are patients should be compelled to go through with the elective procedures such as LASIK and premium cataracts
c. doctors should find the site useful to make it easier to refer their patients for specialty consultations
please see attached files for description of requirements.
The design has to be clean, precise, modern, adhering to our CI style guides. Please see enclosed examples of other collateral material used in the practice. The examples provided are from the printed media, one can get an idea of the "look and feel" of what we like.
see enclosed PDF files with the requirement descriptions and sketches
we don't want our website to look like any other typical medical/dental/LASIK website
Here are the competitive websites (they are too ugly for words):