Cafe Estrela is an upscale coffee shop located in New York. Cafe Estrela offers a variety of Brazilian in-house-roasted coffee blends and premium coffee drinks to customers. Estrela opened in 2021 and was aiming to create a luxurious yet approachable brand image to appeal to both tourists and locals.

We worked with Cafe Estrela to create brand collateral, multiple packaging solutions, and the refreshed brand identity.