As the winner of the design contest, I focused on creating a label that:
· Clearly communicates essential product information: product name, strain type, cannabinoid content, featured terpenes, and potential benefits.

· Appeals to the target audience: new medical cannabis patients, typically over 35 years old, with a high socioeconomic profile, seeking private healthcare options.

· Reflects the Releaf brand: conveys compassion, care, and convenience, which are the hallmarks of the subscription plan.