This logo design showcases a minimalist emblem that ingeniously combines elements. It features a cursor symbolizing action, clicking on a screen to form a striking star or asterisk shape.
Complementing this emblem is a custom Sans Serif Typeface, characterized by its prominent x-height, lending the brand a unique appearance tailored to an evolving, design-oriented audience.
The chosen color palette not only imbues the brand with a tech-centric vibe but also bridges the gap between demographics, appealing to both a mature and youthful audience. This thoughtful selection aims to resonate with a diverse range of individuals while maintaining a cohesive and contemporary brand identity.