We are a young company that developed a new, innovative wood glue. It will be sold in the B2C market: amazon and ebay as well as hardware stores.
The customer has to feel something special, when looking at our bottle. We want to communicate our vision and values through the label:
Our focus is all around the customer experience.
We came up with a unique bottle and nozzle design that simplifies the application of the glue to the wood. We share the passion of woodworking with our customers and want to give them a tool they can work with. Also, we strive for continuous innovation and development of our products.
Beschreibung der Produktzielgruppe
We want to attract do-it-yourself woodworkers. The majority of the end users are male. The product will be sold all over the world, to all age-groups.
We would like to see the following on the front:
1. Our Logo and brand name -"woodlock"
2. Our product lines - "professionals" or "woodworkers"
3. Our product types - "D1", "D2", "D3" and "D4"
4. Text for slogan - no fixed slogan yet
And on the back:
1. box with text for directions
2. box with text for technical user tips
3. box for barcode
4. box with text for safety instructions (52 mm x 74 mm)
5. net weight
6. company name and adress
Was vermieden werden soll
We are trying to stand out from our competition in the wood glue market. You may have a look at their products, to avoid similiarity. (Famous brands are: Titebond, Ponal, Soudal, Bindan, UHU ...)
Also, please don't use our company name "Inpropak" in the design. We would like to establish "woodlock" as a brand.
Our bottles are plastic bottles. They have a diameter of 70 mm and are 180 mm tall.
Our glue bottles.
Dateiformate der finalen Designs
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