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Creation of the brand:
Our kitchen brand "ROSE & MARY" was founded in 2017. Of course the name is a play on words. But it should also be a tribute to all our grandmothers. They took care of us, they cared about us, but above all they cooked delicious food for us every time. They also taught us how to prepare food correctly. "ROSE" stands for the grandmother and "Mary" for the young granddaughter of the new generation.
The brand / product:
The brand "ROSE & MARY" stands for well considered details, innovation and cross-generational fun in cooking. It is about bringing people together again to cook together. Each generation and each origin has its own food culture. With our brand, we want to contribute to strengthening this culture.
This product is a kitchen cutting board which is mainly made of rice husks. This makes it more sustainable than pure plastic products.
We aim to offer the best quality and a great product experience. Therefore we also like to swim against the stream.
Brand Archetype(s): Lover / Jester (Please inform on the internet)
Differentiation from the competition:
We at ROSE & MARY pay attention to details. Both in our products and in marketing and product packaging. We love thoughtful details! These may also be unconventional, as long as they do not discriminate against anyone. We are also friends of humour, so don't hold back! :D
With our products we pay attention to sustainability and alternative materials. As long as it makes economic and ecological sense, we always try to offer alternative materials that can be recycled or are especially sustainable.