DVD Cover Art and Audio CD Label

I am producing an audio CD which I will mail to my customers in a DVD package. I need to design the DVD cover art and the label for this audio CD.

Pillar Technology : http://www.pillartechnology.com

This will be a marketing piece that I will mail to prospective and current clients.  I want an eye catching cover, which looks professional, and compells the customer to listen to the content.  While it should look professional, that doesn't mean that it should look "corporate" or steril.  It should suggest thought leadership, expertise, innovation.

- Title: The Dirty Secrets in Software Development
- Subtitle: The Four Critical Mistakes Application Directors Make in Selecting a Software Development Partner
- CD Description: Listen in as we discuss the results of a recent report: The Four Critical Mistakes in Software Development.  These four mistakes account for 35-70% of the cost overruns experienced during application development and maintenance.
1: Velocity at the Expense of Quality
2: Waste in Software Estimation
3: The Lack of Quality Control in Legacy Code
4: Off-Shore, Off the Mark
- Next Step Offer: Request your free copy of the Four Critical Mistakes report by calling (888) 3-PILLAR, or by email at: education@pillartechnology.com.  FORMAT: I would like to receive a standard art ready format like Photoshop or Illustrator, but (not owning these pieces of software) would like a PDF output for the sake of approval.

I don't want cute... I don't want something that someone would feel comfortable about throwing in the trash.