Pickle Peas Needs a Design for In-Store Easel Display!

Pickle Peas

Pickle Peas is a new organic infant line featuring interchangeable snap on bibs and clothing. Both the clothing and the bibs are organic. There are 5 boy bib designs and 5 girl designs as well as 6 different clothing styles. The bibs are one size and fully interchangeable with all Pickle Peas clothing, size 3-6 up to 18-24.

Pickle Peas clothing / bibs will begin being sold in baby boutiques for the first time next month. Each store will receive a pop-up Easel display to put out with the clothing in the store. The display will tell customers What Pickle Peas is and How it works. Because the snap on and interchangeable features are unique, the display should use a mix of copy, graphics and photography to create an eye-catching, easy to understand marketing display that will create excitement and help sell the clothing to customers shopping.
(This is the easel display - http://www.affordabledisplayproducts.com/ED11DWK-Cardboard-Easel-Displays-Kraft?sc=11&category=5829)
The design should be 8.5 x 11 and of the same style as the picklepeas website; clean, modern, fresh. I think using some of the attached photography, with a "how it works" image - showing how the bibs snaps on and are interchangeable - along with some clean, eye catching phrases would be perfect. Any questions, please email!

Mix of Pickle Peas clothing styles and bibs attached to create "how it works" image, along with the "how it works" graphic that will be on the pickle peas website. Photography attached ... using just one in this display would probably work best. Tagline "Dribble Duds for Little Hipsters" should be worked in, along with Pickle Peas Logo (Which was created by a 99 Designs Designer!!). Each photograph includes taglines that would work well on this piece. No lengthy copy - Short clean, catchy taglines to explain how it works - what it is.

Other copy that you can work with (from homepage of website that will also launch in June) "Snap on waterproof bibs mix and match with our 100% Organic Cotton clothing. Unique and moderns designs transform the bib into the centerpiece of the outfit creating a style-savvy look, made especially for drooling babies!" Feel free to tweak or come up with original copy!

Can't wait to see the designs! Don't hesitate to ask questions or request more illustrations. Thank you! Good luck!