Wie MMiller0 das erste postkarten, flyer & printdesign Abenteuer antrat
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Genetic testing in various industries including livestock, agriculture, forestry, and aquaculture. The target audience for this material is livestock producers (ie: ranchers, cowboys/cowgirls, beef cattle farmers, dairy farmers, pig farmers, horse breeders etc).
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We are looking for a postcard that can also be used as a half page ad in print publications. Our old company (Delta Genomics) was recently acquired by Neogen Canada and we want a postcard/half page ad to inform our customers of the change of ownership in a positive and creative way that is also informative to support them. The acquisition was a positive move forward for everyone involved so we want our customers to feel good about it and be informed of what they need to know (ie: contact information, what we offer, etc). We would like to convey that despite the transition/transformation to a new company that we are still here to support our customers (the same team was largely retained throughout the acquisition)
The Neogen Canada logo must be in white, black, or PMS 342 green.
Delta Genomics' primary customer base was beef cattle producers and that continues with Neogen Canada, so if this material is focused on beef cattle producers that's appropriate. If it is possible to make this material industry-neutral that would be even better and would serve us regardless of who we are talking to.