Packaging Design for kids toys

SALTO International

Salto International is a trading and sourcing company specialized in Fashion women's shoes, sandals,high heels, pumps and more as our main areas. For the fashionable women we offer clothing and knitting apparel like sweaters, pullovers,cardigan style. High class corporate gifts and promotional items round up our portfolio. The future in Learning & Educational Toys are our MagiPad alphabet learning toys. Like all MagiPad products they stay in place without magnets or glue. Use them as helper in your car or for educational and advertising purpose with the letter and character range.
See the product at http://saltoweb.biz/homepage/product/104
With these learning toys we are about to enter the European market now

First market entrance will be in cooperation with the leading supplier for educational articles in Germany as a catalog article, followed by a similar supplier in Italy.
The design of the packaging should be appealing to kids and at the same time give the impression to the buying parents that this is a valuable toy to buy

They are sticky characters to facilitate learning to read and read for kids 3yrs+. I have the basic background design as well as the company logo.
What we need is ready to send to printing double sided design on a card board. On this card board the single characters are placed covered with a plastic blister on both sides.
The challenge will be to make an attractive and appealing design, that contains required product information and symbols.
The dimensions of the cardboard package are about height 410mm x 300mm, the blister dimensions are about 300mmx300mm (20 characters 65mm high on each side)

The design should be appealing to kids but also give parents a "serious" impression

If possible please send me already some conceptional pictures together with your bid.

We need the design ready latest October 29,2010, so experience in this field is required to ensure a smooth and quick finalization.

Awaiting your proposals