WANTED: New Logo Design for PetsDirect.co.uk

PetsDirect.co.uk

Pets Direct is a UK based online pet shop with a fresh, clean and modern image, focusing on the detailed touches, and the fun interactive side of retail and pets.

We are a growing company with small company values. I.e. lighthearted, community based, cute, and fresh but with a highly professional service and layout.

PLEASE DOWNLOAD THE ATTACHED FILE - The file contains logo’s i enjoy and the style i’m looking for in our finished design.

PLEASE READ THE COMMENTS TO GET A BETTER IDEA OF WHAT I LIKE AND DO NOT LIKE ABOUT INDIVIDUAL DESIGNS :)

Logo Has To:

Have a font that cannot be found on a general/default font list on Adobe Photoshop or illustrator.

Be a happy, striking and modern looking logo.

Be in a similar style to the UPLOADED IMAGE of my favorite web 2.0 logos and identities.

Include the company name “PetsDirect.co.uk” or “Pets Direct”.

Have a pet related reference (subtle approach is preferred but not required).

Have bright, friendly and fresh looking colours, no darker colours or shades.

Look good on a white background as well as our current background colour of #F5F9EC.

Be ORIGINAL and have a fun but professional feel! :)

Idea’s i like:

The use of light grey combined with a brighter fresh colour scheme like mindJot, Urbis, and Favoor on the attached file.

Lower case letters are preferred, but upper case isn’t completely ruled out if you think it gives a better visual impression.

I’m EXTREMELY fond of the idea of the bright colours (no more than 4) combined in the happy and fun LabPixies logo of Green, Orange, Blue, Pink/Purple. If you think this may be too challenging, two colours is the maximum we’d like to have.

Extra:

Other work may be available in future for the winning design.

We require the files in .jpg and layered .psd formats

Feedback will always be given, and feel free to ask away in the comments if you want to know anything, i’ll try and reply within 30 minutes of any questions asked.