MarketingBum.com is a brand new website that will be launched in the next couple of days. Our primary business is to consult & teach online and seminar marketing strategies. This is a one-man company, so I am planning to brand myself to this as I travel around the world speaking to various markets. My name is Mark Shilensky, so if there is a way to emphasize the MARKeting I'm open to that, but I'm not attached to it.
The color scheme is on the website already, but doesn't need to be adhered to, I'm flexible.
The culture that I'm going for with my brand will be one of relaxed, casual fun. I'm not a suit/tie speaker, I tend to be more casual, relaxed, and show my clients that marketing doesn't have to be stuck-up to be effective. That being said, I consult to some of the top motivational speakers in the world, so it can't be too far out there.
The concept of the Marketing Bum, is someone who can deliver exceptional business marketing, while relaxing by the pool or beach. This isn't a normal 60 hour a week consulting type of business, it is more of a fun, relaxed, marketing think-tank where I brainstorm with my clients and implement cutting edge marketing strategies.
The logo should reflect this style of business.
Existing Market: Professional Speakers & Trainers, Internet Marketers, Authors, etc.
This group is usually very receptive to change and new ideas, but at the same time, they like the traditional things.
The color family I'm shooting for is already on the website MarketingBum.com, so go with something that will work on that site.
The logo should be scalable to work on both this website and also on the upcoming websites, forums, membership site, information products, business cards, etc. that will accompany the brand.
I'm looking for something HOT & TRENDY, but at the same time, I'm not that much of a rebel personality, so it needs to reflect me as well.