We need a new logo we can put in front of all the different company names like a 'stamp'. So one we can put in front of 'Surf Zandvoort' and in front of 'Surf Callantsoog' and also on the T-shirts of our surf instructors.
Because we have different surfing schools the logo must be recognizable.
Ofcourse the logo needs have to have a surfing feeling with it and it needs to radiate an active and fun lifestyle!! But because we want everybody to feel welcome the logo needs to have a warm feeling with it. Also it needs to be a little cool so it looks good on clothing.
Words that suits our company are: Surfing is for every body, active lifestyle, Fun, Happyness, Feeling welcome, Be yourself, Love, Passion, Freedom.
In basic the logo needs to be a stamp without text but all our company divisions include the word 'Surf' so you can include that too in the logo if you want to. But remind yourself that there comes a word after it like 'Zandvoort'
Check our websites(all in dutch): http://www.surfzandvoort.nl, http://www.surfhuis.nl , http://www.surfweekend.nl
I've put an example of a logo of mojo surf. That's the structure I want. Simpel but effective