We make and sell a proprietary hand / skin sanitizer and anti-microbial that is effective the entire day. Our competitors products (Purell) are only effective for about 10-15 seconds. It is sold in a variety of forms (wipes, individual use sprayer/spritzer bottles, commercial dispensers -think Purell stations- and refills for the commercial dispensers).
Because our product is effective for the entire day at killing and protecting against harmful bacteria, molds, fungus, viruses and other germs, our product lasts up to 10 times longer than our competitors (a 2 oz bottle of ours has 30-60 days use, a 2 oz bottle of our competitors has 5-10 days use).
We are also an environmentally sound product. We have a low alcohol content (18% vs 65% for competitors)
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1. Institutional users: Healthcare (hospitals, medical offices), Education (schools, university), Fitness Centers, Day Care and Senior Care.
2. Retail Customers: pharmacy and check out counter sales at drug stores, grocery superstores and specialty stores. These are sold in indivudual use sizes and are in POP display boxes.
We would like an eye catching logo design that is able to convey our long lasting effectiveness. Additionally, we want it to look professional and have a medical/"doctor recommended" look.
This logo will go on all of the products, from individual wipes to small and medium spray bottles, to institutional dispensers and refill bottles, as well as our website and marketing collateral.
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