Abgeschlossener Wettbewerb

Raising Canine Logo

Raising Canine brauchte ein neues Logo Design und hat einen Wettbewerb auf 99designs gestartet.

Aus 174 Designs von 47 Designern wurde eine Gewinner gewählt.

174
Entwürfe
47
Designer
1
Gewinner

Wie Raising Canine das erste logo design Abenteuer antrat

Firmenname

Raising Canine, LLC - http://www.animal-ed.com

Überblick

I create remote education programs and products for professional dog trainers. Most of my business is done through the Internet, but I do have a couple of physical products - DVDs, etc.

I'm about to expand and include dog owners, but the business will remain Internet-based.

My mission statement is: Raising Canine is dedicated to providing quality, science-based education and business services to animal professionals so they are able to dedicate their time to enhancing the life-quality of the animals with which they work.

Erzählen Sie uns, wer Sie sind und wen Sie erreichen wollen?

All professional animal trainers with an emphasis on dog trainers & dog owners.

The first group is a varied market, but is composed of primarily women. I would say there are two categories. The people who have been doing this for a long time tend to be older women (perhaps retired, or financially secure) who have been dog fanciers for a long time; most of them do not work full time at their business. However, there is a new group coming in which tends to be younger women coming out of college with a degree in behavior or psychology who are looking for a career in training.

This is a group that is hungry for education and is willing to spend money on education, although they don't make a lot of money. I want to focus on those who are looking for a full time career, working toward or have achieved certification, and are interested in turning this industry into a respected profession.

The owner group is huge so I've decided to define my own target market: Gen X, double income, no kids, college educated, $50K+.

Anforderungen

I recently had a new look designed around a new name (Animal Ed). However, I've changed the focus of my business, and am going to continue to use the name Raising Canine. I would like to insert "Raising Canine" into the new look, so Raising Canine must match the look and feel of the new design. You can see the Animal-Ed site at http://www.animal-ed.com. My Raising Canine site is also up - http://www.raisingcanine.com - but was originally designed for owners, not professionals.

Here are the colors used in the design:

Blue
#368EC5
54
142
197
Purple
#862165
134
33
102
Green
#689E5E
104
158
94
Orange
#FCB31A
252
179
26

Individuelles Paket

369 $

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Dateiformate der finalen Designs

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