The Storage Station
We have numerous storage facilities in California that are used for personal and corporate use. Our facilities are professional and we need a logo and sign to compliment them.
Our primary audience is the upper-middle class homeowner that needs a place to store their seasonal equipment (boats, surfboard, motorcycles, etc) as well as other inherited items or things they're not sure what to do with, but don't have room in their homes any longer for them.
Since the logo will be primarily used as a large retail sign on the front of the facility, using bright primary colors will be best. I've attached a rendering of our office building with the blank space where the sign will go to give some context.
Creative interpretations modeling the largest national retail chains would be ideal.
A good portfolio of examples to build upon can be seen here: http://www.custombusinesslogos.com/…on_dvd.jpg