We specialize in website evaluations, project management and ongoing website maintenance. We don't actually build or develop websites in-house but instead work with contractors and development firms on our clients behalf to ensure that our clients get what they need and want. Our clients are paying us for our knowledgeable advice, attention to detail and effective project management.
"Onside" refers to getting everyone together on the project so that the outcome is beneficial for all parties. It is intended to convey a feeling of team building and to put clients at ease in an area where they may have experienced disappointing results in the past.
"Digital" refers to our focus on online technologies - web, mobile, desktop, video, email, etc. Our commitment is to stay current in the constantly changing world of online technologies.
Essentially, we are trying to combine the safety of "onside" with the edge of "digital".
Corporate customers in North America.
We want the logo to be a clean and simple wordmark with an accompanying icon.
We want "Onside" and "Digital" to carry the same weight in the wordmark so that clients refer to us as "Onside Digital" instead of just "onside" (don't have a large "Onside" with a small "digital" tucked underneath it).
We want the icon to convey a feeling of energy. Nothing too thin as it has to print well at small sizes and at newspaper printing quality.