Luxury snowboard equipment seller needs clear, modern logo for
ExoticBoards.com, to aid in brand recall / recognition.
Must be Exotic!
We have been selling unique snowboard products online since 2005. The
logo will be the centerpiece of all promotions for 2011. It will also initiate the redesign and re-launch of a new website on a new e-commerce platform.
NEW: Please don’t use our current site as inspiration, its old; logo
must be New / Unique / Bold / EXOTIC
Males age 25-55
Marketing of ExoticBoards.com products is mainly to expert snowboarders
who can appreciate the difference between hype/marketing and high-end
products. Our customers are highly educated with expensive tastes and
travel to exotic locales to use the products we supply. Heli-boarding,
Cat-boarding, International travel are common both stateside and
internationally. Logo must appeal to a global audience. Sales are
currently 65% - North America 35% - International. Our move to the new logo and ecommerce platform will facilitate easier expansion to overseas
3. Competitors: none, we have few products but they are high end and we
need the logo to match.
We are looking for a clean, eye-catching, professional logo for EB that
can be used in print, online media, product packaging, & to inspire the
creation of our new website.
ABSOLUTELY NO reflections, solar flair, drop shadows or other simple
PhotoShop tricks. We're looking for a vector logo which contains only
solid colors (any shadows or fades should be implemented with solid
colors as well (e.g. use lighter gray for a shadow versus using the "Drop
Please place your logo against a white background versus putting it on a
gradient for effect.
1. You can use either "ExoticBoards.com <http://exoticboards.com" as
the logo text or use "EB" (if using initials version, include
"ExoticBoards.com <http://exoticboards.com" somewhere with it (possibly below it)). Either way you choose to design it must include the name ExoticBoards.com
2. Branding - convey professionalism i.e not too cartoonish or childlike
(we are looking for something creative so use discretion here). Audience
is mature, but not old.
Must be in either Vector AI or EPS format