We already have an established symbol which pleases us, a stylized question mark (see attached files).
The rebranded logo should ideally revisit the established symbol along with the brand name, perhaps integrating the question mark with a suggestion of the paranormal subject being evaluated.
The logo can be reasonably complex, but a simple logo which also manages to portray the idea of critically evaluating the claims of the paranormal is what we are thinking beforehand.
The logo ***must not*** be something simply suggesting a big theme of the paranormal -- for instance, an alien on a flying saucer. It *must* express the idea that such claim is being critically evaluated. In fact, the critical evaluation is the most important idea, that's why the current symbol is a question mark.
= We want a rebranded logo revisiting the current "question mark" symbol;
= The "CeticismoAberto" written in Arial font should probably be one of the first things to change;
= The logo should attract X-Files, New Age fans, while still suggesting the subject is explored with a twist;
= Brains, question marks, magnifying lenses are fine, but only if they look great!
= Aliens, monsters, ghosts may also be fine, but remember *we are skeptics*!!!
We will require a *vector design*, to be freely rescaled, as well as a layered PSD.