Hot new identity required for Heating & Plumbing company.

PC Heating & Plumbing

Based in Ireland, PC Heating & Plumbing, as the name suggests specialises in designing, installing and servicing central heating systems based on oil and natural gas. The company also provides a range of plumbing services, from installation of water heaters, to radiator re-locations, fitting bathrooms and replacement of water tanks. The company services domestic customers only.

The company's marketing is undergoing a major overhaul and that includes the creation of a new identity. Although there is a very basic website in existence (http://www.pcheating.ie), this is going to be re-designed shortly (hopefully on 99designs.com). You could refer to it for further information on what the company does.

The company's ethos is one based on professionalism and service excellence. It's never going to be the cheapest supplier out there but it does pride itself in a top class installation and the team always go the extra mile for the customer. The company gets a huge amount of referral work, simply by word of mouth.

The company is very focused on a green agenda - i.e. helping customers to design and install heating systems that are more environmentally friendly. By using high efficiency boilers, adequate insulation, thermostatic packs, the company helps customers to cut down on their energy bills and reduce their carbon footprint.

Domestic customers only - any household or apartment with a gas or oil-fired central heating system and associated plumbing.

The brand identity should try as far as possible to incorporate the following elements:

* Professional, reliable and committed to service excellence
*Very focused on the "green" agenda of helping customers to reduce energy costs, cut carbon footprint and be kinder to the environment.
*Flexibility in approach to the customers' needs
* A clean design, contemporary and fresh - something that will not date quickly.