Key aspects are cost savings, elasticity, global options, quality assurance.
Feelings to convey: trust, speed, flexibility, quality, cost savings, agility.
We're looking for a clean, simple, sleek, and unique logo. We don't want any of the typical or standard symbols. No big cartoon-like graphics (clip art). The logo will be used on our website, letterhead, and business cards. Shiny or glossy surfaces and reflections welcome.
Feel free to change caps -- the "qa" aspect of the word can be made to stand out as the word is a take off on "elastic" -- that is, the service is Elastic QA or elastiqa.
The target market will most likely be companies located in the US -- but the global aspect of the service is important for cost savings as this is an outsourced QA effort.