I was organising events for the target groups I was in for the last decades - for
teenagers when I was young, for students when I was one, ... and now I am a
parent and I want to launch an event series under the umbrella of the
"DiscoKinder" and/or "DiscoKids". The project will have an educational
component and a social twist. It will be part time job additionally to my regular
ocupation. It has to add value to the world and it has to be fun - also for you...
Erzählen Sie uns, wer Sie sind und wen Sie erreichen wollen?
PARENTS (Moms and Dads) theire Kids and their friends
(life style oriented)
Create a logo for „DiscoKinder“ or „DiscoKids“ (DK). DK will be the
communication roof for events for families – events where parents can dance
together with their kids. The events will be enriched with a educational element
in order to cultivate the creativity of children in combination with music and
dance. Target group of the events are both; parents AND kids – Thus the logo
has to inspire both. The logo should ideally be built with characters - but not to
childish. The characters should be illustrated with sufficient long legs, arms and
body to be later able to “let them dance”. A variant with parents and children in
one logo could be also an option. Some disco elements could complement the
logo (disco ball, lights, stars, etc.). If characters are used, they should be drawn
with in a matter, that later on animations of the characters for marketing purposes
are possible – let them dance. The logo will be usually used together with
different party mottoes e.g. FamilyNight, PyjamaParty, etc. A use in colour and
black/white should be possible.
The mood of the logo should be frisky, cool, great party – bit craziness is
Files: TIFF, JPG, EPS, etc.