TrustIndeed, LLC are investors with over 20 years of experience in Real Estate and Real Estate finance. We provide a service for investors whereby we locate and purchase discount real estate at wholesale prices. And we provide a solution for homeowners that need to sell their homes quickly, for cash.
Note: Wholesale real estate involves buying homes that are “off market” or not available for sale on the Multiple Listing Service (MLS). Real estate wholesaling is similar to “flipping” houses except that the time frame is much shorter and NO repairs are made to the home before the wholesaler sells it. A real estate wholesaler contracts with a home seller, markets the home to his potential buyers, and then assigns the contract to the buyer (typically a real estate investor).
TrustIndeed has two primary customer groups:
1. Buyers are typically investors who are looking for discounted properties. These properties will not be available on the regular real estate market (eg. MLS). TrustIndeed will market to these buyers directly through our own network (email marketing) and through Craigslist, LinkedIn and Facebook. TrustIndeed will identify local investment opportunities for buyers so investors can turn these properties for a profit (typically after renovating the property first).
2. Sellers are typically in financial distress (or are experiencing personal hardship such as divorce, serious illness, loss of a loved one etc.) and need to sell their home quickly for cash. Or, sellers could be land lords with difficult tenants and properties in disrepair who no longer want to own or maintain a rental property. This customer group will infrequently visit our website, but they will see the logo on print advertisements, Craigslist and Facebook ads, business cards, contracts etc.
3. TrustIndeed will do the following (addressing the needs of both customer types):
• Serve others by offering solutions for difficult real estate and life decisions
o Help relieve stressful circumstances
o Provide counsel for financial difficulty
• Help others achieve their dream of home/land ownership
• Help construct deals
o Make complicated transactions easier
o Provide immediate cash
• Establish collaborative partnerships (investors specifically)
o Provide information and establish connections
• Help save people time, money and hassle
o Do the leg work of finding opportunities
**We want the logo to convey that we can be trusted.**
Competitor examples of wholesale investor companies:
a. http://discountpropertywholesalers.com/ * (looks professional, established)
b. http://www.investnow.net/ * (looks professional, established, credible)
c. http://www.happyinvestor.com/ (friendly and approachable)
*best examples of more impressive website and sound business positioning
Note: We will also be needing (at a later date) a logo for LandIndeed which is a wholesale investment company that buys and then resells raw land to investors who want to own their own recreational-use land across the United States. We want the logos to “family” together with a similar look and feel. There will be separate marketing, websites and social media sites for these businesses.
We selected blue and green colors (blue is the color of trust and the color we had in mind for TrustIndeed) and later we will want to use green for LandIndeed. We are also open to a multi colored logo that can be used for both logos.
Through the logo, we want to emphasize the double entendre of TrustIndeed. Deed in Trust is a real estate term. (A deed of trust or trust deed is a deed wherein legal title in real property is transferred to a trustee, which holds it as security for a loan (debt) between a borrower and lender.) We also want to show that you will “indeed” have trust when interacting with our company.
So, this logo could read in two ways:
1. Trust, indeed!
2. Trust in deed
**LLC should not be incorporated into the logo.**