Comments on most of the initial submissions:
Please try logo like http://www.infarm.de
Think fresh and juicy texts, softer and more fluid. Think of a mix between the Vice and Burger King Logo.
wewrap is a is a an ultra fresh and healthy hot food robotic vending machine which prepares food in front of the customer. Customers press a button, pay, and watch their meal get prepared super quick and efficiently, and mess free. There are no humans involved and the experience is completely intuitive and easy to follow without assistance. We are ultra high tech, ultra clean (clinical), and ultra-efficient. We are perfectly reliable and consistent. We are effortless, streamlined and provide an unprecedented and unique customer experience. We are incredibly user friendly and easy to understand. The food is ultra-fresh and ultra-high quality. We are merging food and technology to bring new value to customers who want really good fresh healthy food on the go, anytime.
We are high tech /space age / futuristic, but have a clear human and friendly element. The fact that we are selling food, and the associated connotations of food need to be evident. We are warm and soft. We are inspired. We are enlightened. We allow for anyone to get a very high quality meal, any time of day, at a very affordable price. We are starting a new era, the evolution from fast-food to the new era of Hyper-Food.
Initially we will be based in modern co-working spaces (WeWork etc.). Our customers are therefore modern, busy pioneers, entrepreneurs, movers and shakers and people who make things happen. See this page for more info and a sense of aesthetic.