CrowdPicker is a service that provides simple and fast public opinion polls on business's marketing and branding materials. Small businesses and start-ups will be able to conduct market testing on brand image and positioning unlike ever before.
The main benefit of CrowdPicker is that a business can have hundreds of opinions and reviews within hours or a few days. The service will initially focus will be on graphic designs, taglines, and other brand image things that are rarely reviewed by an objective community. Other aspects of market research for start-ups will be incorporated into the service in the near future.
New Web Apps
Small businesses going through re-branding
They likely are having a design made at 99designs or another design marketplace. After receiving numerous entries and narrowing down the top contenders, CrowdPicker allows them to have the market opinion on the final designs.
Designers are another audience that we have. We will be actively recruiting designers to refer clients to CrowdPicker as an additional selling feature that they can have (designers will get a % of each referral). A design that catches the eye of designers and engages their imagination will be a plus.
The color scheme that we currently have is blue, light grey, white, with orange highlights. Although we are open to new color schemes if the logo warrants it. The site under development can be found at http://lin.sh/crowdpicker.
We are not looking for simple variations of the logo on the site. We want to see different and unique designs.
The logo should not be a cartoon.
It will need to be clean and professional.
Nothing too elegant, we are looking to appeal to innovative start-ups and the design community, think Web 2.0 style.
There should be a reference to the wisdom/power/value of a crowd's opinion.
The typeface should be clear and bold. (CrowdPicker, CROWDPICKER, or crowdpicker can be used)
The tagline is a work in progress, feel free to include a different one if it helps your logo. Examples of taglines that are being considered: decisions in minutes, Guerrilla Market Research, Rapid Research, Fast Feedback, Don't decide alone.
We will require .psd and .ai files of the logo.
An idea you may want to play around with is turning the "i" into a person, some of the other font into people... let's see some creativity!