Inside Out Tennis (http://www.insideouttennis.com)
we are a tennis coaching group based in the UK, with a strong ethos on delivering quality service at a fair price to our players to get as many people playing as possible. we work with wheelchair tennis players (some of international standard), deaf players and players with learning difficulties as well as those without disabilities. we work with 1 large tennis club and a number of smaller village-style tennis clubs and we are coaches because tennis is our passion, not the profit!
up until now we've been very DIY in our approach to most things but with our group of clubs and coaches growing we want to present a more professional image to those who haven't dealt with us before. we are a friendly group of coaches (who still don't really want to grow up to be serious businessmen!) who have the best interests of our clubs and players at the core of our business model and we want to reflect that in our presentation.
we are happy to link to the winning designer's website if you desire for promo purposes, so long as your website's content is acceptable to children...
take a look at our website for ideas http://www.insideouttennis.com
what we like:
(see attached img001)
what we don't like:
both parents (20-40y/o) and children (3-18y/o) who are looking for and active lifestyle and a fun activity to take part in.
serious tennis players who want to further their careers. essentially younger active people!
people who aren't looking for the 'traditional' tennis experience (we use lots of video technology etc in our lessons)
our previous colour scheme has been yellow and black, we are fans of contrast, light vs dark, and bright colours and are open to other bright colours being included in the design e.g. red, orange, bright greens (see the "what we like" for an idea of colours)
we are obviously looking for a tennis theme, either involving courts, rackets, balls etc but steering away from the traditional 'crossed rackets' or 'ball and racket' style logos that seem to appear on every tennis club website around the world! (see 'what we don't like')
we'd like to have text included (our company name, Inside Out Tennis), preferably not as a core part of the design but above/below/to the side, so that the logo works well as a standalone without text as well.
we're looking for energy and dynamism in our logo and are open to either a pure tennis logo or something that incorporates our business model (1 large club and a series of smaller ones, our current logo involves smaller tennis balls orbiting one larger one)
we'd like designs to be usable on banners, websites and stationary so with such variable uses we'd like to be able to resize with quality maintained, so vector graphics are a must really, we'd also be very grateful for png's (without background) for website etc but not a huge problem if you can't and it'll be used in printing of promotional material as well so CMYK is a must really