We are a background screening company developing a marketing campaign around our screening product for sharing economy companies (think Uber, Lyft, Care.com, AirBnB) that allows them to build TRUST AND SAFETY into their workforce.
This product allows sharing economy companies to build trust into their workforce by integrating Accurate Background’s best-of-breed background screening solution within their mobile or web application. The applicant applies through their application and then we deliver accurate and legally compliant background screening results on their job candidates, allowing sharing economy companies to quickly make informed hiring decisions and reduce on-boarding times for their candidates.
The working tagline for this campaign is “Hire Confidently in the Sharing Economy.” This product allows sharing economy companies to trust their applicants.
Where You Come In
IMAGES NEED TO COMMUNICATE TRUST AND SAFETY IN THE SHARING ECONOMY. PLEASE READ THE CONTEST PRESENTATION BEFORE SUBMITTING YOUR DESIGNS.
We are looking for a series of graphics to help us communicate this new product on our website.
Designers should suggest images for:
- graphics for product landing page on AccurateBackground.com and http://resources.accuratebackground…ng-economy
Optional: -How It Works Image (on landing page)
• Images should communicate how our product works.
• Images should imply trust between two parties – applicant and sharing economy company
• Images should be emotionally compelling to sharing economy companies.
• Images should communicate value proposition of our product.
Please note that our website is powered by Wordpress and the landing page is powered by Hubspot.
We use ThinkStock images