The challenge is to create an improved "feature graphic" for an app we publish in Google Play. A feature graphic in this context is a 1024 x 500 pixel JPEG or PNG image that uses bold visuals to rapidly communicate the purpose and features of a mobile app.
The goals of using the proposed new feature graphic are:
1 - Increase appeal of app to users browsing the Play Store.
2 - Achieve a level of professional design such that the Play Store editors will consider the app a good candidate to be featured prominently in store promotions.
The app you are designing for, with the current feature graphic, is here:
The graphic should follow these guidelines provided by Google:
(However please note that our app is a business app and the examples in that article are games, so stylistic adjustments that still respect the basic design rules will need to be made.)
Resources used in the original feature graphic will be available to you, but you are not required to use them. I want to encourage creative and original designs that may depart from the theme of the original.
In words, this paragraph from the app description is the basic message the feature graphic should also convey:
"Droid Scan is a mobile app that turns your phone or tablet into a portable document scanner. With Droid Scan you can transform images captured with your camera into professional multi-page PDF documents in just a few clicks."