We are located in the pacific northwest. Our business idea is inspired by the great outdoors, the people we love, good times, and our ongoing quest for the health and well-being of our bodies and our planet.
We craft environmentally conscious products to help people look, feel and smell good. Our products are made with love, an irreverent sense of humor and intentionally blended with sustainably sourced ingredients. We harness the power of plant medicine to promote health and wellbeing. Our customers are everyday people who don’t take themselves too seriously, and care about what they put on their bodies and where it comes from.
We are launching this business with a line of beard products called "Goddamn Man." The line includes 3-4 scents of beard oil and beard balm that will be sold separately or together with a beard comb. Each blend smells manly and delicious, has therapeutic properties and addresses common problems experienced by beard wearers (i.e., dryness, itchy skin, fly away beard hairs or acne and breakouts). After our business logo and branding is developed, we'll need to develop product labels. If all goes well, we will add more man products to this line. Once we are wildly successful, we will add products for the ladies too.
Our target audience is men who wear beards and the women that love them. In Portland, OR where I live, these men likely have tattoos, are both outdoorsy and dressy, ride motorcyles, drink beer, care about health and the environment and have a zest for life. The women - while similar - are strong, have excellent taste, love fiercely and like to shop for their men while shopping for themselves.