tom_bernhardt hat ein neues Design im Rahmen eines Design-Wettbewerbs in der Kategorie Buchcover erhalten:
The puppy understanding book! Design the cover and help dog and human understand each other better
Sehen Sie sich den Wettbewerb von tom_bernhardt in der Kategorie Buchcover an…
Designs zur Inspiration
Its a guide for first time dog owners, who have no or hardly any experience with pet dogs at all. The book shows what they need to pay attention to and which products they need to make the puppy feel at home. The basics are explained and also why certain approaches when it comes to training are so important. With that the new dog parent knows everything he needs for a good start and a trustful bond.
About the Target group: - 30 % male 70% female - 25–50 years old - Very important: The target group is from Germany. That means that the cover should not have an American style. In Germany people have a slightly different taste (but you can see that in the samples) - Common problems of the target group: When they buy their first dog they are insecure how to be consistent and loving at the same time. They are afraid that the dog barks, jumps on people, pulls on the leash and does not listens to them. - Wishes of the target group (why they should buy the book): They want to know how to feed the dog, how to accustom him to the dog collar, how to bind the dog emotionally and how to communicate with him so that living together gets as pleasant as possible for both dog and owner. The puppy owner wish for a friendship with their dog, want to make him feels safe and sheltered and for that be a good leader to them. The dog needs to be disciplined and listen to its owner.
Farben zur Inspiration
Hello, We hope you're well! Nice that you want to participate in this design contest and you wish to design a great book cover for dog owners who want their first puppy to become a lovely and well-behaved fellow. ▶️ Who are we? We are an aspiring and special book publisher for non-fiction and guidebooks from Germany. Our mission is to reach out a hand of support to people through books and help them make a positive change in their lives! For the books we publish it is our goal: Good is not enough! To give you an exact idea of what the cover needs for the project, please read the briefing carefully. Because some information is easy to implement, but will increase your chances of winning. IMPORTANT: Basically, we are open to all kinds of ideas that are within the given selection requirements. Here are a few more basic conditions. They may be self-evident, but they are also so important! - Target group should feel addressed at first sight (right emotions, style and feeling) - the cover should pick up the purchase motives (see wishes of the target group) - The cover should make the viewer curious - The main title should be well readable even in the small view on Amazon - The cover should catch the eye on Amazon - We decided to use a photorealistic cover. See samples. ➡️ Short description of the Book Its a guide for first time dog owner, who have no or hardly any experience with pet dogs at all. The book shows what the need pay attention to and which products they need to make the puppy feel at home. The basics are explained and also why certain approaches when it comes to training are so important. With that the new dog parent knows everything he needs for a good start and a trustful bond. ➡️ Title details - Title: Das Welpen- Versteh- Buch - Subtitle: Liebevolle und konsequente Welpenerziehung für entspannten Alltag und vertrauensvolle Bindung - Subtitel 2: Speziell für deinen ersten Hund! - Subtitle 2 should be in an small extra element (circle or something thematic thematically appropriate) - The whole title for you in englisch (to make it easier for you to understand it): Understand your puppy! - Loving and consistent puppy education for an easy-going everyday life and a trustful bond – specifically for your first dog - Author: Benita Sommerfelt - The author name should be small (much smaller than the subtitles!) - All titles (main, subtitle 1 and 2) should be on the cover. If any of them are missing, we will not review the cover. - The cover should evoke a feeling of being in tough with nature and pet, it should include a cute dog, and transport a healthy lifestyle of freedom, curiosity and at ease. So the style should be light and playful. ! The cover should show love and bond between man and dog.! ▶️ How do we select the participants for the next round and the winner? This is very simple! About 50 people from the target group vote. The cover with the most votes wins. We look forward to working with you. See you soon! Many greetings Tom and Julia
Was vermieden werden soll
What to avoid: - As dominant color (for example as backround) - No minimalist, extremely clean design - Not clichéd, Not kitschy - no very pastel colors -> the cover should be eye-catching on Amazon - Please do not upload mockups of your design. Only with a "normal" file I will have an unaltered impression of how it will look like at the end (on Amazon and printed).
Alles begann mit einem Design-Briefing.
Ein schneller, interaktiver Leitfaden half dabei, den gewünschten Design-Stil zu kommunizieren und die eigenen Erwartungen in der Kategorie Buchcover abzubilden.
Designer auf der ganzen Welt erstellten daraufhin zauberhafte Designs.
tom_bernhardt arbeitete mit den Designern gemeinsam an deren Ideen
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