Our business = We're ending embarrassing personal bathroom odor. We've created a new solution to an old problem (bathroom odor, #2). We created a personal bathroom antiodorant. Our product is a sprayed into the water before going to the restroom. Excuse Moi's formulation physically traps odors by forming a protective molecular film on the water *before* the olfactory offense begins, eliminating the potential embarrassment of odor permeating the bathroom. In addition, extremely powerful aromatics in the unique Excuse Moi formula overwhelm the olfactory receptors with pleasing effect such that bad smells are imperceptible.
Excuse Moi is developed, produced and distributed by the Courtesy Company. We believe life is too serious, too stressful and sometimes downright crazy. Peace of Mind is critical in maintaining sanity. If you are not worrying about your health, maybe it’s your financial situation, if not that, your relationships, if not that, your wardrobe. It seems like it never ends. We set up the Courtesy Company to help people reduce their stress levels, gain Peace of Mind, and enjoy more of their lives.
Our mission = to provide quality products to our customers to help them achieve Peace of Mind. We conduct business ethically and in an environmentally friendly manner and contribute to programs that empower females, minorities and the disadvantaged.
Our Target Market is Females who are:
- image conscious
- embarrassed about the topic of bathroom odor all together (thus we need something sheik, un-offensive, inviting)
More sex in the City - Definitely not Roseanne
More Jessica Simpson - Definitely not Britney Spears
Classy, Sheik, Hip, Feminine
We’re looking for a creative/appealing label design. We're using 2 label sizes. Your design needs to scale properly with the label sizes listed below. The design should be an Adobe Illustrator file or EPS file with all text in vector format. 3 Colors ONLY (match logo) Get our logo and review our image @ http://www.excuse-moi . We'll email vector format logo to winner for final file completion.
2oz bottle Label size H=2.5" W=4.21"
1oz bottle Label size H=2.5" W=3.5"
The label will wrap around the bottle. We'd like to use this canvas to create a front and back view on the bottle
Front: should have the product name, logo, slogan, scent and bottle size.
Back: should have the Directions, Warning, ingredients, company name and website
Content for our label:
Product name: excuse-moi
What is it: Bathroom Anti-Odorant
Slogan: Peace of Mind.
Directions: 2-3 sprays in the water basin before using the restroom
Warning: DANGER. FLAMMABLE. Harmful or fatal if swallowed. Do not ingest or allow product to come in contact with eyes or mouth. If product comes in contact with eyes immediately flush with water. Do not use or apply near heat, flame, or while smoking. Improper use can cause serious injury or death. Call a physician immediately if ingested or if product comes in contact with eyes.
Ingredients: Mineral Spirits, Perfume, and C10H16O