456x27 – Logo (see creative above main image here for example - http://www.independent.ie/sport/gae…football/)
728x90 – Leaderboard
300x250 – MPU
120x600 and 160x600 – Skyscraper (these can be the same banner effectively just resized)
120x240 – Mini-Sky
To be used on this site - http://www.independent.ie/travel/
Specs detailed here - http://www.idworks.ie/advertise-onl…-and-specs
Colours from the logo are preferable.
The banners should be appealing with a strong call to action - deals, holidays, offers, exclusive, irish etc.
Each banner should be different (as they may appear on the same page) but complimentary.
For Flash creative, please insert the following click tag –
If creative should be in flash format, a back-up gif image will be required.